How to Secure Grant Funding
Grants are an important funding source for small businesses. By leveraging grants, small businesses can access capital and stimulate growth while reducing the burden of traditional financing methods. In this webinar, certified grant writer Lauren Frary will explain the grant writing process and strategies on how to best win grants.
Withholding Basics
Whether you’re ready to hire your first employee, you already have employees, or you are looking to pay someone to perform services for your business, this module will help you navigate withholding basics from W2 income to 1099s. You will learn when you need to withhold from compensation, which income statements apply to different types of employees or contractors, how to file and pay withholding, as well as year-end reporting. Additionally, this module will touch on withholding for retirement income and PA rules for different types of retirement withdraws.
How to Become WBE Certified
Becoming certified as a Women's Business Enterprise (WBE) provides access to supplier diversity and procurement executives at hundreds of major U.S. corporations and federal, state and local government agencies looking to work with women-owned businesses. WBEs are also included in a local network of women entrepreneurs with access to education, mentoring and eligibility for awards. In this webinar, you will learn if certification is right for your business and how to apply.
SBA Lender Match
University of Pittsburgh SBDC and the U.S. Small Business Administration (SBA) Western Pennsylvania District Office Lender Relations Specialist will provide a complete overview of the SBA's diverse lending products designed to support business owners in securing the funding they need for both start-up and expansion endeavors.
Avoiding Scams and Identity Theft
In this webinar, Katrina Boyer, from the Pennsylvania Department of Banking and Securities, will explain business identity theft and popular scams, how to protect yourself, and what to do if you become a victim of a fraud or scam.
Developing a Comprehensive Marketing Plan (Webinar)
Marketing your business is a fun way to be creative and show your brand personality. However, as with starting a business, marketing takes time, money, and preparation. One best practice for any business owner to stay on schedule and on budget is to write a comprehensive marketing plan, which can be used as a roadmap to drive your marketing endeavors.
The First Step Express: How to Start and Finance Your Business
Are you interested in owning your own business? The Wilkes University Small Business Development Center is here to help you get started. This no-cost, one-hour webinar will answer the frequently asked questions of aspiring entrepreneurs.
How to Create Your Brand: And Shape Your Vision For The Future
In this workshop you will learn:
•How to start figuring (or refiguring) out your brand
•The elements that make up your brand
•See examples and guidelines for creating each element
•Do some high-level guided brainstorming on each element to get you started
The Digital Marketing Blueprint Series: Building a Strong and Memorable Small Business Brand
To establish a consistent and compelling virtual and physical presence, it is essential for small businesses to establish a well-defined brand. In this two-part, hands-on workshop, we will delve into the elements of a strong brand identity and help you craft a brand that reflects your business’s unique voice and resonates with your target clients.
Marketing Basics for Entrepreneurs
Whether you're a budding entrepreneur, a seasoned professional, or simply curious about the world of marketing, this session is tailored to provide you with essential insights. From understanding target audiences to crafting compelling messages, we'll explore key concepts that form the backbone of successful marketing strategies. Discover practical tips, industry trends, and actionable techniques to kickstart your journey or refine your existing approach. Don't miss this opportunity to gain valuable knowledge and elevate your marketing game!
How to Access the Capital You Need
Hear from an SBA preferred lender to learn how to acess capital from business acquisiton to start-up financing to ground-up construction and every state in between.
Entrepreneurship - Is It For You?
Small business ownership comes in many forms. From starting a business, purchasing a franchise, or buying an existing business, there are some things you should consider; some questions to answer.
Creating a Quick Business Plan
You have a great business idea, but what is the next step? How do you turn your idea into a great product or service? In this webinar, we show you how to write your "Value Proposition" and use the "Lean Canvas" to capture key ideas, concepts and strategies about your business. When you leave the webinar, you'll be able to draft your own one-page business plan.
Business 102: Ready to Business Plan? [Start-Up Essentials]
Do you have a business concept in mind but aren’t sure of the next steps? This presentation is all about turning that concept into a concrete plan, and we’ll discuss details around revenue streams, market research, industry research, competitive analysis, and more. This is a great follow up to our Business 101 class, but you can also jump right in.
Sales Tax Basics
Your business is set up and ready to go. Before you make those first sales, you need to have a basic knowledge of Pennsylvania sales tax.
Funding Options for New Businesses
Finding a loan can be an incredibly time-consuming process and this webinar, sponsored by Lakeland Bank, will help business owners understand the best options currently for their businesses and prospective business owners will learn their best options as well.
The Mindset of a Successful Business Owner
We will cover the following topics:
The role of a business owner
The 5 levels of business ownership
The 4 types of intelligence for business ownership success
Why a franchise succeeds
Wealth building
So You Want to be an Entrepreneur?
Whether you are considering starting a new business, turning your side gig into a full-time job, or trying to earn an income from your hobby, this workshop is for you!
Business 101: Ready for Entrepreneurship?
Are you thinking about launching a small business? Not sure what is involved? Unsure if you have a viable business idea? Join this introductory presentation to break down the nuts and bolts of what is needed to start a business.
Advertising in Amazon’s Store
In this session, learn the fundamentals of advertising in Amazon’s store to improve product visibility, reach new customers, and sell your products with efficiency. Discover advertising solutions for every budget and various mechanisms and strategies, such as Amazon Pay Per Click (PPC), Sponsored Brands, negative keyword targeting, and much more.
Integrating Artificial Intelligence: Creating Video & Audio Projects
An immersive session exploring how Artificial Intelligence is revolutionizing the landscape of content creation. Discover cutting-edge tools and techniques that leverage AI to streamline video and audio production processes.
Simple Steps for Starting Your Business
Are you ready to start a business? This webinar provides you with an overview of the skills and tools you need when deciding to start a business.
The First Step Express: How to Start and Finance Your Business
Are you interested in owning your own business? The Wilkes University Small Business Development Center is here to help you get started. This no-cost, one-hour webinar will answer the frequently asked questions of aspiring entrepreneurs.
What's Your Digital Marketing Success Plan?
In this free webinar, you will learn how to map out a digital marketing strategy to get more clients, better leads and more revenue.
Integrating Artificial Intelligence: Alternatives to ChatGPT
Explore a spectrum of AI language models beyond ChatGPT in our enlightening webinar when we go into advanced discussions about Google, Claude, and Microcosft AI. Join us to discover these alternative solutions that each cater to diverse small business needs. From nuanced applications to unique features, we'll discuss the ways that these options offer distinct advantages.
Gear Up for Financing: What Are My Funding Options? (Webinar)
The process of financing your small business will take time, good planning, decision-making, and even your money! Join us for this two-part series, "Gear Up for Financing", as we show you what is needed to prepare for financing what steps to take, and what financing options are available to your small business.
Mastering Email Marketing Strategies
Join us for an insightful 30-minute webinar, "Mastering Email Marketing Strategies," designed specifically for small business owners and future entrepreneurs. This seminar is a part of the Kutztown SBDC's commitment to empowering business owners with essential, modern marketing skills.
Integrating Artificial Intelligence: ChatGPT Deep Dive
Whether you're in customer service, marketing, or product development, discover how ChatGPT can be tailored to meet your specific business needs. Join us to stay ahead of the curve and harness the power of intelligent solutions for innovation and success!
Accessing Federal Grant Funding for Technology-Focused Small Businesses (Webinar)
Are you a small business or inventor looking for a way to fund your technologically innovative idea? This webinar will explain how the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs can help move your innovation and business forward.
Tax Talk with Corry - Partnership Taxation
Corry Riley, PennWest Clarion SBDC Business Consultant, will answer your Tax questions during this monthly Zoom session.